With the new season of ABC Family‘s Pretty Little Liars kicking off, fans are seeing evil doer, “A,” in the most unusual places: on their bus rides to school, in the clouds, on mountains, in their food and even on their pets!
Inspired by these fan photos, ABC Family has decided the launch the “A Is Everywhere” photo contest. The contest begins today, December 5th at 10:00 a.m. PST.
Here’s more information about the contest:
“Our fans are fascinated by ‘A,’ the mysterious, unidentified villain on the show who leaves messages for our main characters threatening to reveal their secrets unless they do what she—or he—says,” said Danielle Mullin, VP Marketing, ABC Family. “These messages are always signed with a big letter ‘A.’ On our Pretty Little Liars Facebook page, we noticed that fans were posting photographs of the letter ‘A’ as they came across it in their daily lives—emphasizing the fact that no one can escape A’s reach! We decided to capitalize on this organic trend by creating a campaign called ‘A is Everywhere’—a great example of how social media allows us to connect with our fans and build upon the aspects of the show that are truly resonating with them.”
To enter the contest, fans can upload their photo of “A” on the ABC Family website, ABCFamily.com/AisEverywhere or the official Facebook page, Facebook.com/prettylittleliars. The photo that gets the most votes wins. The person who submitted that photo will win a trip for two to the “Pretty Little Liars” set (includes airfare and hotel). The top 50 photos will be included in a special edition “Pretty Little Liars” poster. The contest ends January 23rd at 8pm PST.
All new episodes of “Pretty Little Liars” premiere on Monday, January 2, 8:00 PM–9:00 PM ET/PT.